Abu AUF Campaign

Founded in 2010, Abu Auf is the brainchild of 3 specialty food retailing industry veterans: Mr. Ahmed, Mohamed and Ayman Auf.

With over 60 years of combined experience, Abu Auf became one of the largest specialty food retailers in Egypt, offering premium specialty coffee, nuts & dates, and a wide variety of snacks. The company takes pride in being one of the top 3 Turkish coffee brands in Egypt with continuous expansion in the coffee category.

In 2022, while continuing to expand our leading footprint in the snacking segment, Abu Auf became an official part of a regional game-changer, Agthia Group, one of the region’s largest holding food & beverage companies. Our commitment to quality and innovation has driven our rapid growth with over 300 stores across Egypt and UAE.